About the author
Beshoy Adel began his path into technology and marketing early, earning a degree in Computer Science and Information Systems and winning first place nationally in the Republic-level Engineering Innovations Competition in 2009 and 2010. He went on to lead Microsoft’s Student Partner (MSP) program and has since built a career spanning SEO, GEO, and AI search optimization, backed by multiple certifications in digital marketing.
Through seo-stars.com, Beshoy has become one of the region’s most followed voices in SEO education, recognized among the top Arab digital marketing figures for the depth and practicality of his writing. He has also been featured in regional media discussing the factors that drive search engine rankings — expertise he now applies at VOCTOS, helping the agency lead the SEO, GEO, and AEO space across the Middle East.