Social Media Marketing
Ads that land with the right people
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Where the shortlist gets built
Most decisions still end in a search, but the shortlist is often formed earlier, from something somebody saw on LinkedIn or Instagram. Social is where the brand gets recognised before the query is typed.
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Content that earns its own reach
A post people save and send on travels further than the same budget spent boosting a weak one. We write for the save and the share, not for the impression count.
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Reporting that meets the pipeline
Reach and engagement sit beside leads and revenue in the same dashboard, so a good month on social has to prove itself against the number the business actually runs on.
What sites we work with
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Instagram
Instagram reaches over 2 billion monthly active users worldwide, making it one of the most effective platforms for visual brand advertising and influencer partnerships
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Facebook
Facebook remains the largest social network globally, with detailed audience targeting options that make it a core channel for lead generation and e-commerce campaigns
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Snapchat
Snapchat is one of the strongest channels in Saudi Arabia and the Gulf, where reach among under-35s is far higher than most Western playbooks assume. We run it for awareness and app installs, with creative built for vertical video rather than resized feed posts.
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TikTok
TikTok's global user base exceeds 1 billion people, with strong engagement across younger, highly active audiences
Who It's For
- E-commerce (online stores)
- Real estate
- Healthcare
- Finance and insurance
- SaaS and technology
- Education
- Travel and tourism
- Legal services / Law firms
- Automotive and car services
- Logistics
- Construction
- Home appliances and electronics
- Media
- Sports
Request a consultation and a specialist will review your accounts and come back with a proposal scoped to this service for your project
Order a ConsultationWhat you get
What's included in a social program
Six moving parts. Paid without organic looks like a stranger shouting. Organic without paid reaches the people who already follow you. You need both, wired to the same brief.
Channel and audience map
Which platforms your buyers are actually on in your market, and which ones you are on out of habit. In the Arab region that answer is rarely the one imported from a US playbook.
Creative built per platform
A Reel is not a LinkedIn post with music. Every asset is produced for the surface it runs on, in Arabic, English, or both.
Paid social management
Meta, TikTok, LinkedIn, Snapchat and X where they fit. Audiences, budgets and bidding managed against a cost per result you agreed, not against reach.
Organic publishing and community
A calendar that runs, and replies that arrive the same day. An unanswered comment under a paid ad is money spent to advertise your silence.
Brand mentions that feed AI answers
Social signals are part of how models decide who is credible in a category. We treat social as an entity signal, not only as a reach channel.
One monthly report
Spend, cost per result, and what changed. Not a screenshot of vanity metrics.
Not sure which platforms are worth your budget?
Send us your category and we will tell you which two to start with, and which to skip.
How we run your social campaigns
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Discovery
- Audience definition
- Competitor analysis
- Audience and hashtag research
- Findings reviewed with you before anything is built
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Planning
- Campaign strategy and targeting plan
- Platform and placement selection
- Content calendar drafted for the period
- Plan signed off by you before the first post goes live
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Launch and creative
- Ad creative and copy production
- Approval and go-live
- Publication
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Performance analysis
- Results analytics and optimization
Straight answers
What social can and cannot do
Social is the channel most often bought on hope. Here is what it actually moves in a B2B or considered-purchase market.
What it does
- ✓Build recognition before the buying moment, so your name is familiar when the search happens.
- ✓Reach people who are not searching yet, which no search channel can do.
- ✓Test messaging cheaply. A message that fails on social will fail on a landing page too, and social tells you in days.
- ✓Produce the brand mentions and third-party signals that both Google and AI models read as evidence you exist.
- ✓Move product fast in impulse categories, where the decision is made in the feed.
What it does not
- ✗Replace search for a considered purchase. Nobody scrolls their way into choosing a medical lab.
- ✗Turn a follower count into revenue. Followers are not a pipeline and we will not report them as one.
- ✗Work on every platform at once. Spreading a small budget across five channels produces five weak channels.
- ✗Fix a product nobody wants. Social makes an offer visible faster, including a bad one.
- ✗Guarantee virality. Anyone selling you a viral campaign is selling you a lottery ticket.
Want the honest read on whether social is your best next spend? Book 15 minutes. See it for yourself →
INSIDE THE VOCTOS CLIENT PORTAL
What people actually say about you, not just what you posted.
Two screens from the live client portal. Social work is judged on reputation, so you get every mention we find across the web with its sentiment, and the brand-health score those mentions feed. The screenshots below are live views of a demo workspace. The layout is exactly what you get; the figures inside are demo data.
Every mention of your brand we find across the web, with its source, date and sentiment. Reviews, forums, news, social posts and third-party lists land in one feed, because those are the same places the engines read when they form an opinion about you. Inaccurate or negative mentions are flagged so you can decide whether to respond, correct or leave it, and you can watch what that does to the sentiment line afterwards.
Cost of services
Simple
- Advertising strategy development
- Content plan creation
- Original ad copywriting
- 10+ posts created and published
- 3+ videos scripted, edited, and published
A focused starter package to launch targeted social media advertising on one or two platforms.
Balance
- Everything in Simple
- 20+ posts created and published
- 6+ videos scripted, edited, and published
- 30+ Stories created and published
- Community engagement and comment moderation
- Influencer, giveaway, and challenge campaigns*
A broader package that adds Stories, community engagement, and creator collaborations.
Growth
- Everything in Balance
- 30+ posts created and published
- 12+ videos scripted, edited, and published
- 45+ Stories created and published
- Original photo and video production**
Our most complete package, adding original photo and video production for brands that want a fully managed presence.
Package price does not include ad spend or creator fees
The scope of photo and video production is defined and agreed separately, and affects the final price
Our cases
All cases
GEO Services for Delta Medical Labs
GEO
1M+ monthly organic visits and 159,200 ranked keywords, 3,600 Google AI Overview citations, while ranking #1 for 1,186 keywords in KSA.
SEO & GEO for Ogaei Virtual Care
GEO
From 3 to 7,931 monthly organic clicks in 7 months, 2.9M+ impressions, and 40+ keywords in Google’s Top 10.
Arabic SEO, GEO & guest posting for VPNly
SEO
65K peak monthly organic visits, 55 guest posts, and 149 pages cited by AI engines.
SEO for Eduverse
SEO
Increased search traffic 12 times in 10 months: 45% of target keywords in the top 5, 55% in the top 10
Trusted by
Client reviews
All reviewsegyptpyramidstours.com
Marcous Fathy
Business Development Manager
We've just completed our first quarter with Beshoy, and the results have been outstanding. Our organic traffic grew from 3,650 to 18,720, we achieved a 300%+ ROI from reservations, and secured Featured Snippets for multiple tour packages.
24 September 2023
drserkanaygin.com
Dr. Serkan Aygın
Hair Transplant Surgeon
VOCTOS built an SEO strategy that grew our bookings and expanded our visibility to a whole new audience by 375%, with our keywords in the top search results up more than 1600%. Their understanding of Arabic search behavior made all the difference.
7 December 2021
vpnarabi.com
Samy Amin
Head of Editorial, VPN Arabi
VOCTOS developed and executed a full Arabic SEO strategy for our VPN company. We saw a 280% increase in organic traffic, secured the top spot for competitive keywords, and our content got cited 160 times in ChatGPT responses. What really impressed us was how well they understand the Arabic market, not just generic SEO translated into Arabic.
1 June 2025
Saif Cabinets Decor
Abraam Samy
CEO of Saif Cabinets Decor
When we first came to VOCTOS, our business was almost invisible online despite years of quality work. Their team fixed the technical issues holding us back and built an SEO strategy ready for AI search too. Within months we ranked on Google's first page for over 55 keywords, with organic traffic up around 170%.
4 June 2026
serialtranslation.com
Samy Ibrahim
General Manager of Serial Translation
VOCTOS took over our Google Ads campaigns and brought our CPC down by 53%, while our conversion rate jumped 164.7%, with much higher quality leads coming through. It has been a pleasure working with the entire team.
15 July 2022
royalhaircenter.com
Dr. Mathew John
Senior Surgeon
When we first partnered with VOCTOS, our clinic had just two physicians and one night doctor, with everyone juggling several roles. We've grown a lot since then, today we have three physicians, a full-time secretary, and dedicated cleaning staff, largely thanks to the steady flow of new patients their marketing brought in.
11 August 2021
nsfx.com
Rami Dawud
Marketing Manager
Beshoy is a true SEO professional, punctual, and the quality of his delivery is fantastic. His analysis gave us real insight and a clear path to build our brand's online presence.
1 May 2019
marketingcollege.com
Nahed Maher
Brand Ambassador
SEO is a complicated world, and few people bring the creative techniques Beshoy does. He stays on top of the latest SEO trends and genuinely cares about getting his clients the most value.
16 October 2016
nrg-digital.com
Ahmed Sabbour
CEO
It's been a real pleasure working with Beshoy. He's innovative, broad-minded, and has a great ability to analyze, summarize, and deliver strong results, even working remotely.
16 October 2016
vintage-vaults.com
Sherif El-Haddad
Founder / CEO
Beshoy has done a great job increasing our SEO ranking. He's also helped boost our conversions and improve the website.
7 December 2023
Blog
All posts
Frequently Asked Questions
Targeted advertising and SMM cover paid campaigns and organic content aimed at reaching specific audience segments on social platforms. At VOCTOS, that means audience research, ad creative production, campaign setup and management, content planning, and ongoing optimization based on performance data. The goal is qualified leads and engagement, not just impressions.
We run targeted campaigns across the platforms where your audience is most active, including Facebook, Instagram, TikTok, and other social networks depending on your market and audience. Before starting, we assess which platforms fit your business and budget.
SMM covers organic content, community management, and brand presence on social platforms, while targeted advertising uses paid campaigns to reach specific audience segments directly. The two work best together: organic content builds trust, and targeted ads accelerate reach and conversions.
Paid campaigns can start generating traffic and leads within days of launch. Meaningful gains in engagement, community growth, and cost efficiency typically build over four to eight weeks as we optimize targeting and creative based on real performance data.
Yes. We handle creative production, copywriting, and content planning as part of the campaign, built around what performs on each specific platform and audience segment.
Yes, we can manage community engagement, respond to comments and messages, and maintain a consistent posting schedule alongside paid campaign management, so organic and paid efforts reinforce each other.
Pricing depends on the number of platforms, ad spend, and the scope of content production required. We provide a clear quote after understanding your goals, target audience, and current presence on social platforms.
